This is how we complete the look—and commit to a circular, zero-waste mission.

The Primrose Hill Scrunchie is the official companion to our Primrose Hill Jacket, designed in the same signature "floral" print that was digitally designed in our London atelier.

This isn't just a sustainable accessory; it's a circular one. It's mindfully crafted from the high-performance, leftover fabric from our main collection, turning potential waste into a beautiful, functional piece.

Featuring a removable bow, this is more than an accessory; it's a stylish, sustainable statement.

Features & Performance

Signature "Primrose Hill Floral" Print: Designed to perfectly match the Battersea Jacket.

Circular & Sustainable: Mindfully crafted from the leftover, high-performance fabric of our main collection to ensure zero waste.

High-Performance Fabric: Made from breathable, fast-drying, four-way stretch microfiber (91% recycled polyester, 9% spandex).

Versatile Style: Features a removable bow detail to wear it your way.

Comfortable Hold: Smooth, stretchy fabric outside with a secure elastic inside.