Whitetail Institute Imperial “Chic” Magnet is a highly attractive, drought-resistant perennial forage designed to draw deer with its tender and palatable WINA-100 Forage Chicory. Unlike traditional, waxy chicories, “Chic” Magnet offers a superior texture that deer find irresistible. This versatile seed can be planted alone, mixed with other seeds, or over-seeded into existing forages to enhance variety, attractiveness, and drought resistance. Providing up to 44 percent antler-building protein, it is exceptionally cold, heat, and disease resistant, making it an ideal choice for any food plot. Coated with RainBond for enhanced seedling survivability, “Chic” Magnet can last up to 3 years from a single planting and thrives in heavier soils that retain moisture or moderately-drained soils.