Your hair absorbs a lot: pollution, heavy metals, and lots of styling product buildup. Clarifying shampoos should be a weekly go-to in order to detox your hair, but most options use harsh ingredients that strip hair to get it squeaky clean. Then, to mask that, they're loaded up with heavy conditioning agents that weigh hair down + make it less manageable - meaning you have to wash more often and start the cycle all over again.

At Living Proof, we developed a smarter way to clarify your hair. Our Clarifying Detox Shampoo is specifically engineered with a balanced approach to reset your hair + deeply cleanse without stripping, keeping hair cleaner, longer.

We developed a way to almost instantly banish buildup on hair, removing everything that's bad without stripping it, all while gently cleansing. What's left is hair that's softer, shinier + more manageable - a clean slate to pave the way for treatments to work more effectively.

Our Clarifying Detox Shampoo resets hair to a clean slate, allowing for optimal treatment effectiveness - meaning you can see more visible, impactful treatment results. Pair with Triple Bond Complex to improve product efficacy.

When used with Living Proof conditioners.

Benefits:

Improves colour vibrancy

Helps keep hair cleaner, longer

Cream to lather formula that deeply cleanses without stripping hair

Removes product + pollution buildup, excess oil, and heavy metals deposited from hard water

Resets hair to a clean slate for optimal treatment effectiveness

Protects against discolouration from chlorine

Reveals soft, shiny, manageable hair

Formulated without: silicones, sulfates

No SLS + SLES.

Key ingredients:

Magnetic polymer: Acts like a magnet by attracting product buildup and removing it from hair

Gentle surfactant blend: Sweeps away pollution particles and sebum

Activated charcoal: Detoxifies hair by absorbing odours and impurities

Naturally derived chelating agent: Removes mineral + heavy metal buildup caused by hard water