Family Farm MaidaFamily Farm Maida is an all purpose flour that is used to make numerous dishes and to thicken gravies and soups. This white flour has a smooth and fine texture. Milled and refined to form a soft, powdered flour. This flour can be used for a variety of cooking and frying purposes. It makes a smooth batter, and is used to make crispy, deep fried savoury snacks. It is also used in bakery products like pastries, bread, and cakes.